Full Job Description
Join Our Team as a Digital Content Strategist
InnovateTech Corp, a pioneer in technology solutions, is seeking a talented and experienced Digital Content Strategist to join our dynamic team in Westerly, Rhode Island. With a commitment to excellence and innovation, we are dedicated to enhancing our digital footprint and engaging our target audience through compelling content.
Your Role
As a Digital Content Strategist, you will play a crucial role in shaping our content strategy and ensuring that our digital presence reflects our brand’s values. You will collaborate with various departments to design, create, and implement engaging content that resonates with our audience.
Key Responsibilities
- Develop a comprehensive digital content strategy that aligns with our business goals and enhances our online presence.
- Conduct thorough research to understand target audience demographics, preferences, and behaviors.
- Create, edit, and publish high-quality content including blogs, articles, social media posts, and multimedia.
- Analyze content performance metrics to refine strategies and improve engagement and conversion rates.
- Collaborate with marketing, design, and product teams to ensure cohesive messaging across all platforms.
- Stay up-to-date with industry trends and best practices in digital marketing and content strategy.
- Manage the content calendar to ensure timely publication of all materials.
- Implement SEO best practices to maximize visibility and drive organic traffic to our digital platforms.
- Utilize analytics tools to track and report on content performance, providing actionable insights to the team.
Qualifications
To succeed in this position, you should possess the following qualifications:
- Bachelor’s degree in Marketing, Communications, English, or a related field.
- Minimum of 3-5 years of experience in digital content strategy or a similar role.
- Proficiency in content management systems (CMS) and social media platforms.
- Strong understanding of search engine optimization (SEO) and analytics tools such as Google Analytics.
- Exceptional writing, editing, and verbal communication skills.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Creative thinker with a passion for storytelling and a keen eye for detail.
- Familiarity with graphic design and multimedia production is a plus.
What We Offer
At InnovateTech Corp, we believe in nurturing talent and providing growth opportunities. We offer:
- Competitive salary with performance-based bonuses.
- Comprehensive health and wellness benefits.
- Generous vacation and paid time off policy.
- A collaborative and inclusive work environment.
- Opportunities for professional development and continuous learning.
Why Westerly?
Westerly, RI, is not only a charming coastal town, but it's also a thriving community with rich cultural heritage and endless recreational opportunities. You'll find stunning beaches, historic sites, and a vibrant arts scene, making it an ideal place to live and work. Enjoy the work-life balance that this beautiful town has to offer while being part of a forward-thinking company that values innovation and creativity.
How to Apply
If you’re ready to take your career to the next level and contribute to a constantly growing tech company, we want to hear from you! Submit your resume, cover letter, and portfolio highlighting your previous digital content projects.
Join Us Today!
Become part of a team that is passionate about innovation and excellence. Apply now for the position of Digital Content Strategist at InnovateTech Corp, where your ideas will shape the future of our digital presence.